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A Legacy of Excellence Meets a Vision for the Future

Alishaan Foods, a name synonymous with heritage, authenticity, and uncompromising quality, has officially signed exclusive distribution rights for its Basmati & Beyond Rice Range in the United Arab Emirates with Crescent Distribution Trading.

🤝 Exclusive UAE Distribution Partner: Crescent Distribution Trading

🌍 Brand Principal: Alishaan Foods
🛍️ Product Portfolio: Basmati & Beyond Rice Range
📍 Market: United Arab Emirates

With decades of expertise rooted in the rich agricultural traditions of the Indian subcontinent, Alishaan Foods has built a reputation for sourcing the finest grains, preserving purity, and delivering rice that reflects true craftsmanship. Every grain of Alishaan rice carries a legacy—carefully cultivated, traditionally aged, and processed using world-class standards to ensure superior aroma, length, taste, and consistency.

✨ A Brand with Deep Roots and Global Aspirations

Alishaan Foods’ journey is one of passion, precision, and perseverance. Over the years, the brand has earned the trust of millions of consumers by staying true to its promise of authenticity while continuously evolving to meet modern expectations. The Basmati & Beyond range represents this evolution—offering premium basmati varieties alongside innovative rice formats curated for today’s diverse culinary needs.

🚀 Building the Alishaan Brand in the UAE

The UAE stands as a strategic and culturally rich market for Alishaan Foods, where discerning consumers value quality, provenance, and excellence. Through this exclusive partnership, Alishaan Foods aims to establish Alishaan Rice as a preferred household and HoReCa brand across the Emirates.
With Crescent Distribution Trading’s deep market understanding, robust distribution network, and proven track record of building iconic brands, the partnership is set to drive:

Strong retail and foodservice penetration
Elevated brand visibility and premium positioning
Consistent availability and consumer engagement
Long-term brand building across modern and traditional trade

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🤝 A Partnership Anchored in Trust & Shared Vision

This collaboration marks more than a distribution agreement—it is a shared commitment to building a legacy brand in the UAE, blending Alishaan Foods’ heritage with Crescent Distribution’s execution excellence.

🌟 Looking Ahead

Together, Alishaan Foods and Crescent Distribution Trading embark on a journey to bring the finest rice experiences to UAE consumers—celebrating tradition, embracing innovation, and setting new benchmarks in quality.

✨ The future of premium rice in the UAE is Alishaan.